Customer Stories

We help clients grow
with better data

Data-driven companies use to deploy actionable customer intelligence across their business apps, instrumental in converting more, in improving customer engagement and -support, as in reducing churn. Discover their success stories.

Better leadgen, right in our CRM!

Cloud provider Aspex wanted to improve lead qualification, prioritize their sales efforts to only call 'promising' leads, while also fighting churn with 'early warning' signals.

Read their success story
Maarten Bovee
Maarten Bovee Chief Marketing & Sales Officer
Dieter Deheamers
Dieter Deheamers Co-Founder & CEO

More campaigns leading to more healthy customers.

Vectera is the easiest way to meet and work online. It's used globally to schedule appointments, to conduct video meetings, and to whiteboard with clients. is today being used to improve customer engagement and support campaigns, offering user personas, feature adoption metrics and health scores. And with, we now also have a clear view on which campaigns and content most contribute to engaged customers.

Read their success story

50% more support calls. 100% more reliable.

Mtrix GmbH is an expert IT security distributor in Germany, focussed solely on authentication solutions. With a prime company policy to call every lead, personally, within the first few hours, we were losing too much time on qualification. was set up to pre-qualify leads, assign best support agents, and ensure ever-consistent data between the marketing, sales and support departments.

Read their success story
Malte Kahrs
Malte Kahrs Owner & CEO
Jorge Urios
Jorge Urios Founder & CEO

17% conversion rate increase.

Filiatly is the #1 platform for businesses to connect to content creators and their reps. In an ongoing effort to better adapt drip campaigns to user behaviour, today deploys buyer personas, feature adoption- and health scores to our marketing platform.

Read their success story
Robbie Demeyer
Robbie Demeyer
Chief Executive Officer
Akti Logo
We started using to push platform adoption data into our CRM and CSM systems, so we could start emailing unhealthy trial accounts about the features [we now knew] they were struggling with. We later added health, buying signals, and churn detection to improve all of our campaigns.
Willem Delbare
Serial Entrepreneur
We simply cannot afford creating point-to-point API integrations each time new sales and marketing tools are being introduced. solves that specific problem, in a clean, easy and secure way.

Use cases

Changing the way you do business, within the tools you already use.

Build workflows that align around consistent customer intelligence
Tear down those typical departmental silos and organise your different teams' workflows around uniform customer data. This gets particularly important when applying a PLG strategy.
Discover more
Share Customer Data
Monitor feature adoption and health scores during onboarding. Reduce churn, proactively.
Keep track of each individual user and account at scale, and see if they adopt key features during onboarding. Identify those who are at risk of churning, and pro-actively reach out to them.
Discover more customer success use case
Detect which leads are hot. Sell more with less effort.
Stop wasting time on unqualified leads. Look out for promising leads that trigger certain buying signals, and make more meaningful calls, knowing which features they're interested in.
Discover more sales use case
Convert more through hyper-personal automations
Target the right audience at the right time with the right message. Your existing automations get power-boosted with customer engagement metrics. This gets particularly important when applying a PLG strategy.
Discover more marketing use case
Discover the features that make you sell or churn
Discover which features are most commonly adopted and how they perform in terms of getting customers into a certain lifecycle stage such as trial or churn.
Discover more
Feature Adoption
Set up
in under one hour

Book a meeting with one of our experts and let’s get you started.

Get Started 
Connect Sources
One-click integration with your HubSpot, Salesforce, Stripe, Zendesk, Segment, Intercom, and many more...
* Native connection to your SaaS platform, requires SDK integration.
Analyse Influx
Monitor incoming data and events, and enjoy a 360-holistic view of your customers. See which features, content and interactions are most relevant to reaching lifecycle stages.
* No coding required.
Build Intelligence
Use gathered attribution insights to define rules for health profiles, buying signals, upsell moments, churn detection, buyer personas and other segments and signals.
* No coding required.
Sync Destinations
Set up destinations, and sync customer data and -intelligence to custom fields, making them actionable throughout your workflows.
* No coding required.
© BV 2021 — All rights reserved.
The names and logos of third party products and companies shown on the website and other promotional materials are the property of their respective owners.