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Drive product-led growth

Discover signups that are most likely to buy, to expand, or to churn; and engage with them through best-performing playbooks. At scale.
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Turn product data into revenue signals

Stop crunching data scattered across various systems, searching for churn risks and revenue potential.

Unify product and customer data into and leverage machine learning to automatically get engagement triggers on those accounts that need intervention.

Turn product data into signals

Built for SaaS

Changing the way you do business, case by case.


Detect which signups are most likely to buy. Sell more with less effort.

Automatically surface product qualified leads.

Prioritize PQLs call lists and engage with quick actions.

Add tasks and full PQL context to existing CRM and other engagement tools.

Automated sales playbooks and collaborative inbox.


Onboard. Monitor. Get expansion signals. Reduce churn, proactively. Grow.

Automatically detect churn & expansion candidates.

Accelerate onboarding and product adoption.

Align activities around 360° customer view, with health and onboarding scores.

Automated CS playbooks and collaborative inbox.


Build revenue workflows, based on how people use your product.

Use machine learning to uncover new sales opps.

Add slow accounts to nurturing campaigns.

Optimize engagement playbooks for maximum conversion.

Leverage any data without needing engineering.


See which impact your product features have on revenue and churn.

Analyse feature importance, usage and impact.

Build key product metrics without SQL, nor coding.

Easily create customer segments based on any product interaction.

Comply to GDPR and CCPA.

Check out our use cases
Build revenue playbooks based on how people use your product
Stop crunching CRM records and data sheets once a month, to find risks and opportunities. Organise your workflows around real-time PQL signals, playbook actions, and customer data from across your stack.

Work in the tools you already know and use
Give easy access to product data
PQL intelligence and actions, the moment it happens
All point'n'click, no SQL or coding needed
Check out our use cases
Share Customer Data
Detect which leads are hot. Sell more with less effort.
Stop wasting time on unqualified leads. Look out for promising product qualified leads that trigger specific buying signals, and make more meaningful calls, knowing which features they're interested in.

Get prioritized call lists, sorted by likelihood-to-buy
See unified view of each account and their users
Get cases with follow up tasks in your team inbox
Get tasks and product data in your existing CRM
Check out our use cases
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Easily test new PLG strategies and improve conversions
Try out new PQL conditions, assign different engagement variations, and monitor how conversions progress over time.

See which features are most frequently used
Quickly test new PQL conditions and actions
Prove which engagement playbooks work best
All point and click, no code required
Check out our use cases
PQL Experiments
Onboard. Monitor product usage. Reduce churn, proactively.
Keep track of each individual user and account at scale, and get notified on expansion and cross-selling opportunities. Identify those who are at risk of churning, and pro-actively reach out to them.

Get notified on churn risk and expansion opportunities
Get cases with follow up tasks in your team inbox
See all account and user activities in one place
Collaborate with sales and marketing thru quick actions
Check out our use cases customer success use case
Convert more through hyper-personal automations
Target the right audience at the right time with the right message. Your existing automations get power-boosted with customer engagement metrics.

Automatically add PQLs to engagement automations
Get product usage data in your existing marketing tools
Lower customer acquisition costs
Check out our use cases marketing use case

Prioritize outreach

Automatically identify most/least promising accounts by customer fit and product usage, and put them in best possible Marketing, Sales and Customer Success workflows.

prio outreach
PLG Experiments

Streamline and optimise engagement workflows

Run playbook automations on signalled accounts to reach aspired closing, expansion or retention goals.
Start small, iterate fast, and see how goal conversions improve over time.

One inbox for all customer cases

Collaborate with multiple teams on accounts that require supervised outreach, face-to-face onboarding, or other manual interventions.


Integrated with the tools you already use

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Create an opportunity in your CRM, trigger a marketing automation sequence, or send notifications on Slack. With, you start engagement processes in 3rd party apps, with full customer and product context.

Signal Actions
HubSpot Tasks
Valeri Potchkailov
co-founder & CEO
With over 200 new signups per week, we rely on to tell us which users from which accounts to focus on. And for each promising lead, we receive tailored playbook tasks in our CRM so we never miss a beat.

All customer data, in one place

Monitor how signups and paying customers progress along their journey. Get context with KPIs and data from across your entire stack.

Contact Details
Discover what makes customers engage

Uncover product usage patterns

Get a deep understanding on common datapoints and key usage patterns that most impact trial-to-paying conversion, expansion and actual net revenue growth.

All of the data.
None of the SQL.

Integrate seamlessly and access data from your entire stack.
All on one platform. All point'n'click.
No SQL required.

Check out our integrations

Set up
in under one hour

Create your free account and start driving a product-led growth strategy with the tools you're already using.

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