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Zenbusiness is a corporate entity creation and management company that creates tech solutions focused on business identity theft protection, business management, and compliance. They use technology and automation to provide fast and low-cost services, expert support, and a personalized dashboard that puts everything customers need at their fingertips. Zenbusiness uses these revelations to gain the funding it needed to deliver a single platform and expert support that business owners can trust as they start, manage, and grow their business. ZenBusiness's goal is to make the dream of starting a new business accessible to everyone across the country by offering low-cost formation, discounted business services, and expert support.
Marketing fuels PLG engine with MQLs to attract initial users into viral loops.
Sales gets PLG signals to engage with promising product-qualified leads.
They still reach out to marketing-qualified leads as well, to attract initial users.
CS teams receive playbook tasks to onboard new users that get stuck on certain features.
They also act on incoming PLG churn risk signals and try to revive declining paying customers.
How
ZenBusiness
could have used journy.io
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