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Xano

Xano

https://xano.com
Product-led
Sales-led
Founded
United States

,

2014
Industry
computer software
Employees
6
Community Building

Video Content

Community

Podcast

Newsletter

What is

Xano

?

After years of development and battle testing with real world mobile, web and IoT application, Xano is ready for the world. We codified the principles around what it takes to build highly performant, scalable and customizable backends into a simple point and click interface. You'll find other tools that claim to do this are limited. They usually break down when you get into more complex queries or anything past basic C.R.U.D operations. Xano, however handles these complexity with ease and keeps things documented so front-end engineers have a breeze implementing your vision no matter how vast it might be

Xano

workflows

Marketing

Marketing fuels PLG engine with MQLs to attract initial users into viral loops.

MQL activities are:

Free Trial

Offer Demo

Download/Install

Open source

Option to buy

Sales

Sales gets PLG signals to engage with promising product-qualified leads.

They still reach out to marketing-qualified leads as well, to attract initial users.

Customer Success

CS teams receive playbook tasks to onboard new users that get stuck on certain features.

They also act on incoming PLG churn risk signals and try to revive declining paying customers.

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How

Xano

could have used journy.io

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