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Venafi

Venafi

https://venafi.com
Product-led
Sales-led
Founded
United States

,

2004
Industry
computer software
Employees
461
Community Building

Video Content

Community

Podcast

Newsletter

What is

Venafi

?

Criminals want to gain trusted status and go undetected. This makes keys and certificates a prime target, which are blindly trusted by most of today’s Global 5000 enterprises. Criminals steal and compromise keys and certificates that are not properly protected, and use them to circumvent security controls—to hide in encrypted traffic, deploy malware, and steal data. these uniquely identify webservers, software, mobile devices, apps, admins, and even airplanes This has become the attack of choice. Current security controls are being undermined. Compromised SSL/TLS, SSH and mobile certificates and keys undermine data loss prevention, next-gen firewalls, strong authentication, sandboxing and other security systems. Attackers 1) mask their true identity using keys and certificates and 2) hide their actions by encrypting data which means you can’t look inside for threats. Protecting keys and certificates eliminates both of these blind spots and makes all security systems stronger. Venafi finds all keys and certificates and puts them under surveillance to detect anomalies, and learns and adapts as it works. Venafi identifies what keys and certificates are trusted and those that need to be replaced. It keeps keys and certificates secured to your policy and replaces them automatically. From stopping certificate-based outages to enabling SSL inspection, Venafi creates an ever-evolving, intelligent response that protects your network, your business, and your brand.

Venafi

workflows

Marketing

Marketing fuels PLG engine with MQLs to attract initial users into viral loops.

MQL activities are:

Free Trial

Offer Demo

Download/Install

Open source

Option to buy

Sales

Sales gets PLG signals to engage with promising product-qualified leads.

They still reach out to marketing-qualified leads as well, to attract initial users.

Customer Success

CS teams receive playbook tasks to onboard new users that get stuck on certain features.

They also act on incoming PLG churn risk signals and try to revive declining paying customers.

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How

Venafi

could have used journy.io

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