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Software should work for you, not the other way around. Yet, most software for product development is difficult to use and needs a lot of time to configure; it was not purpose-built for modern, cross-functional teams building rapidly. At Tara, we’re designing simple yet powerful software to solve these complex problems. We've built a smart platform that's helping thousands of engineers and teams deliver on planned releases, with improved predictability. Launched in public beta in April, 2020.
Marketing fuels PLG engine with MQLs to attract initial users into viral loops.
Sales gets PLG signals to engage with promising product-qualified leads.
They still reach out to marketing-qualified leads as well, to attract initial users.
CS teams receive playbook tasks to onboard new users that get stuck on certain features.
They also act on incoming PLG churn risk signals and try to revive declining paying customers.
How
Tara.AI
could have used journy.io
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