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Synder

Synder

http://www.synder.com
Product-led
Sales-led
Founded
United States

,

2012
Industry
information technology & services
Employees
21
Community Building

Video Content

Community

Podcast

Newsletter

What is

Synder

?

We do our best to provide customers with high-quality applications promptly. We are glad to offer a full range of application development services. If needed, we are ready to establish project infrastructure: provide customers with custom build-in server, ensure version control, support wiki documentation and issue trackingWe use advanced technologies and agile software development methodologies. We've been working with JavaEE, Grails, Solr, VCS/DVCS, CI/Jenkins, JIRA, Intellij IDEA since 2007.Being comfortable with Java and looking for a good rapid application development framework, we've found Grails five years ago… and fell in love with this fantastic web application platform. Given that it has the patronage of the Spring community (now VMWare), we can definitely affirm that Grails will become even better and deliver greater value to developers. As any other RAD framework, Grails is extremely good for prototyping and turning ideas into code. A wide range of Grails plugins provide wonderful features and make integration with other systems convenient and simple. Working on Grails since its release of version 0.4 and using plugin architecture we've succeeded in creating custom web apps easily.

Synder

workflows

Marketing

Marketing fuels PLG engine with MQLs to attract initial users into viral loops.

MQL activities are:

Free Trial

Offer Demo

Download/Install

Open source

Option to buy

Sales

Sales gets PLG signals to engage with promising product-qualified leads.

They still reach out to marketing-qualified leads as well, to attract initial users.

Customer Success

CS teams receive playbook tasks to onboard new users that get stuck on certain features.

They also act on incoming PLG churn risk signals and try to revive declining paying customers.

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How

Synder

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