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We believe that sustainable growth is possible for every small business.By providing easy-to-use loyalty programs that help brands transform one-time sales into repeat customers, Smile is laying the groundwork for sustainably growing business across the digital commerce ecosystem. Over 80,000 brands use Smile already to maximize their acquisition efforts and turn transactional purchases into passionate brand advocates. Join us in our mission to create the most sustainably growing businesses in the world - visit smile.io for more details
Marketing fuels PLG engine with MQLs to attract initial users into viral loops.
Sales gets PLG signals to engage with promising product-qualified leads.
They still reach out to marketing-qualified leads as well, to attract initial users.
CS teams receive playbook tasks to onboard new users that get stuck on certain features.
They also act on incoming PLG churn risk signals and try to revive declining paying customers.
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