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Smallpdf

Smallpdf

https://smallpdf.com
Product-led
Sales-led
Founded
United States

,

2013
Industry
computer software
Employees
107
Community Building

Video Content

Community

Podcast

Newsletter

What is

Smallpdf

?

Smallpdf is the first PDF software you will actually like the development and distribution of software. The Company's may establish branches and affiliates both domestically and abroad, and participate in other domestic and foreign companies, and may conduct any business that is directly or indirectly related to its purpose. The company may acquire, encumber, dispose and manage real estate at home and abroad. It may also make financing for its own or third-party account, as well as provide guarantees and guarantees to subsidiaries and third parties.

Smallpdf

workflows

Marketing

Marketing fuels PLG engine with MQLs to attract initial users into viral loops.

MQL activities are:

Free Trial

Offer Demo

Download/Install

Open source

Option to buy

Sales

Sales gets PLG signals to engage with promising product-qualified leads.

They still reach out to marketing-qualified leads as well, to attract initial users.

Customer Success

CS teams receive playbook tasks to onboard new users that get stuck on certain features.

They also act on incoming PLG churn risk signals and try to revive declining paying customers.

The journy.io cases

How

Smallpdf

could have used journy.io

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