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Sila

Sila

https://silamoney.com
Product-led
Sales-led
Founded
United States

,

2018
Industry
computer software
Employees
74
Community Building

Video Content

Community

Podcast

Newsletter

What is

Sila

?

Sila is the leading money API for fintech and crypto. Using our developer-friendly sandbox, bank agency, and embedded compliance, our fintech and crypto customers have gone from MSA signing to live in production with compliant payments in as little as a few weeks. We are the only crypto-native money API offering solutions for immediate funds availability risk-free to our customers, even in the most pervasive fraud environments. Our core strength is innovating on top of ACH, the backbone of the US payment system. Harness its power. Make everything else better.

Sila

workflows

Marketing

Marketing fuels PLG engine with MQLs to attract initial users into viral loops.

MQL activities are:

Free Trial

Offer Demo

Download/Install

Open source

Option to buy

Sales

Sales gets PLG signals to engage with promising product-qualified leads.

They still reach out to marketing-qualified leads as well, to attract initial users.

Customer Success

CS teams receive playbook tasks to onboard new users that get stuck on certain features.

They also act on incoming PLG churn risk signals and try to revive declining paying customers.

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How

Sila

could have used journy.io

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