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Pulumi Corporation

Pulumi Corporation

https://pulumi.com
Product-led
Sales-led
Founded
United States

,

2017
Industry
computer software
Employees
74
Community Building

Video Content

Community

Podcast

Newsletter

What is

Pulumi Corporation

?

Pulumi is a Seattle-based cloud engineering company that offers a way to build, connect, and run modern cloud applications. Pulumi provides the cloud development model: helping Development and DevOps teams get their code to the cloud quickly and collaboratively. Pulumi provides frameworks and libraries to define, deploy, and manage cloud services -- from serverless to container to virtual machines -- using pure code, for any cloud, with clear collaboration for teams and enterprises delivering on the cloud, multi-cloud, and cloud-native application delivery strategies.

Pulumi Corporation

workflows

Marketing

Marketing fuels PLG engine with MQLs to attract initial users into viral loops.

MQL activities are:

Free Trial

Offer Demo

Download/Install

Open source

Option to buy

Sales

Sales gets PLG signals to engage with promising product-qualified leads.

They still reach out to marketing-qualified leads as well, to attract initial users.

Customer Success

CS teams receive playbook tasks to onboard new users that get stuck on certain features.

They also act on incoming PLG churn risk signals and try to revive declining paying customers.

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How

Pulumi Corporation

could have used journy.io

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