Drive Product-led Growth
like the Best

Boldly do what others have done before.
Pleo

Pleo

http://www.pleo.io
Product-led
Sales-led
Founded
Denmark

,

2015
Industry
financial services
Employees
690
Community Building

Video Content

Community

Podcast

Newsletter

What is

Pleo

?

Work can be hard. Paying for stuff at work shouldn't be.Expense reports and out-of-pocket purchases just don't work for today's forward-thinking teams. They take power away from your people. They make a serious mess for your accountant to clear up. They cost you time and money. Pleo offers smart company cards that enable employees to buy the things they need for work, all while keeping a company's finance team in control of spending.Simplify bookkeeping, eliminate expense reports, revolutionise your business. Join 20,000+ happy companies and start using Pleo today for free. www.pleo.io

Pleo

workflows

Marketing

Marketing fuels PLG engine with MQLs to attract initial users into viral loops.

MQL activities are:

Free Trial

Offer Demo

Download/Install

Open source

Option to buy

Sales

Sales gets PLG signals to engage with promising product-qualified leads.

They still reach out to marketing-qualified leads as well, to attract initial users.

Customer Success

CS teams receive playbook tasks to onboard new users that get stuck on certain features.

They also act on incoming PLG churn risk signals and try to revive declining paying customers.

The journy.io cases

How

Pleo

could have used journy.io

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