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Reprise is a developer of a demo creation platform used to create and control software demos. Its platform captures screens of the product using the browser, changes text, data, and flow of screens, locks the replay as designed, and makes customized demos, website based product tours, and emailable product experiences that enable businesses to capture, edit, and deploy software product demos based on their existing production application.
Marketing fuels PLG engine with MQLs to attract initial users into viral loops.
Sales gets PLG signals to engage with promising product-qualified leads.
They still reach out to marketing-qualified leads as well, to attract initial users.
CS teams receive playbook tasks to onboard new users that get stuck on certain features.
They also act on incoming PLG churn risk signals and try to revive declining paying customers.
How
Reprise
could have used journy.io
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