Drive Product-led Growth
like the Best

Boldly do what others have done before.
Tackle

Tackle

http://www.tackle.io
Product-led
Sales-led
Founded
United States

,

2016
Industry
computer software
Employees
240
Community Building

Video Content

Community

Podcast

Newsletter

What is

Tackle

?

Tackle is dedicated to helping software companies generaterevenue through Cloud Marketplaces, specifically: AWSMarketplace, Azure Marketplace, GCP Marketplace, and Red Hat Marketplace. Tackle's Cloud Marketplace Platform drasticallyreduces your time to list and sell products on the Marketplaces,while providing granular transaction reporting, with zero engineeringresources required. We enable your Sales, Business Development,Operations, and Finance teams to easily interface with the CloudMarketplaces and leverage them to drive revenue fast.Selling via the Cloud Marketplaces means a simplified sales andprocurement process, reduced time to product launch, leveragingestablished relationships and budgets with the Cloud Providers,and access to thousands of new customers per Marketplace.See status updates at status.tackle.io#TackleTogetherWe're a fully remote team changing the way the world buys and sells enterprise software — and we're looking for the best talent to make it happen. We believe that great products are built by valued teams. At Tackle, we invest in that belief through thoughtful values, competitive benefits, and a commitment to Tackler growth and happiness.

Tackle

workflows

Marketing

Marketing fuels PLG engine with MQLs to attract initial users into viral loops.

MQL activities are:

Free Trial

Offer Demo

Download/Install

Open source

Option to buy

Sales

Sales gets PLG signals to engage with promising product-qualified leads.

They still reach out to marketing-qualified leads as well, to attract initial users.

Customer Success

CS teams receive playbook tasks to onboard new users that get stuck on certain features.

They also act on incoming PLG churn risk signals and try to revive declining paying customers.

The journy.io cases

How

Tackle

could have used journy.io

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