Drive Product-led Growth
like the Best

Boldly do what others have done before.
Popmenu

Popmenu

http://www.popmenu.com
Product-led
Sales-led
Founded
United States

,

2016
Industry
internet
Employees
340
Community Building

Video Content

Community

Podcast

Newsletter

What is

Popmenu

?

Popmenu gives restaurants the power of digital hospitality through an all-in-one marketing tool for attracting and engaging guests. We believe that independent restaurant owners deserve to control their online presence, not to be controlled by it. Through our patent-pending, cloud-based, interactive platform, we're building a next-level consumer experience for thousands of restaurants across the US and changing the way you see the restaurant menu.

Popmenu

workflows

Marketing

Marketing fuels PLG engine with MQLs to attract initial users into viral loops.

MQL activities are:

Free Trial

Offer Demo

Download/Install

Open source

Option to buy

Sales

Sales gets PLG signals to engage with promising product-qualified leads.

They still reach out to marketing-qualified leads as well, to attract initial users.

Customer Success

CS teams receive playbook tasks to onboard new users that get stuck on certain features.

They also act on incoming PLG churn risk signals and try to revive declining paying customers.

The journy.io cases

How

Popmenu

could have used journy.io

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