Feature Adoption Scoring

Monitor how customers use key features

Discover features that are most frequently used, and learn how important they are, in getting customers to buy, to buy more, or churn.
Use those features to compute various engagement scores, in real time.

Robbie Demeyer

Chief Executive Officer

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We use journy.io to push platform adoption data, buying signals and health scores into our CRM and mailing system. This allowed us to increase conversion by more than 25%.

Feature adoption by segment, health or stage

How customers use app features is not global, nor universal. journy.io therefore offers feature adoption scores for any possible customer segment, by stage and by health score.

Feature frequency and popularity in a glance

Found out which events and screens are most frequently used and how popular they are for any given segment of users and accounts.

Segment customers by feature adoption metrics

Expose how new features get picked up by segments of users and accounts. And how important they are in terms of customer acquisition, expansion and retention.

Actionable feature adoption scores in your existing apps

Sync feature adoption metrics directly into your marketing automation platforms, CRMs and support systems, for your different teams to consitently take action on.

Built for SaaS customer teams

Changing the way you do business, within the tools you already use.

Build revenue playbooks based on how people use your product

Stop crunching CRM records and data sheets once a month, to find risks and opportunities. Organise your workflows around consistent signals, playbook actions, and PQL intelligence, the moment it happens.

 Work in the tools you already know and use
 Give easy access to product data
 PQL intelligence and actions, the moment it happens
 All point'n'click, no SQL or coding needed

Detect which leads are hot. Sell more with less effort.

Stop wasting time on unqualified leads. Look out for promising leads that trigger certain buying signals, and make more meaningful calls, knowing which features they're interested in.

 Get prioritized call lists, sorted by likelihood-to-buy
 See unified view of each account and their users
 Get tasks and product data in your existing CRM
 Get notifications by email and on Slack

Monitor feature adoption and health scores during onboarding. Reduce churn, proactively.

Keep track of each individual user and account at scale, and see if they adopt key features during onboarding. Identify those who are at risk of churning, and pro-actively reach out to them.

 See all account and user activities in one place
 Get notified on churn risk and expansion opportunities
 Get tasks and product data in your existing tools
 Get notifications by email and on Slack

Convert more through hyper-personal automations

Target the right audience at the right time with the right message. Your existing automations get power-boosted with customer engagement metrics.

 See which campaigns generate good paying customers
 Automatically add PQLs to engagement automations
 Get product usage data in your existing marketing tools
 Get PQL notifications by email and on Slack

Discover the features that bring most value to your users

Unlock the power of account-based product usage and enhance product experience at both user and company level.

 See which features are most frequently used
 See where accounts typically drop off
 Deliver faster results for your customer teams
 Full-featured customer data platform under the hood