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Customer Data Platform

Empower your teams with engagement intelligence

Easily collect and unify customer events and data from website, platform and ecosystem apps.

Add native source data, as well as health, lead qualification, feature adoption, churn detection and other engagement metrics to the tools you already use in your workflows.

Willem Delbare



We simply cannot afford creating point-to-point API integrations each time new sales and marketing tools are being introduced. solves that specific problem, in a clean, easy and secure way.

Collect customer data from all possible sources

Capture account and user data from websites, from designated tracking URLs, through webhooks, and from back-end systems through SDKs and APIs.

**We also support Segment

Advanced identity resolution provides unified profiles

Advanced identity resolution algorithms matches up data from different sources, merge them into one single profile, and automatically splits them again upon user re-authentication.

Enrich profiles with your own engagement metrics

Unified account and user profiles get enriched with default health scores, lifecycle stages, feature adoption and churn detection metrics.

You can even build your own proprietary engagement metrics on top of the default ones.

Decide exactly what to share with whom

Build dynamic ‘live’ segments of leads and customers that your regularly want to act on, and save towards actionable lists.

Don’t lock yourself in. Adopt latest and best customer tools.

When new tools are introduced, map engagement metrics to those tools. All data and metrics will be sync’ed to the new system and you’ll be ready to continue work, in no time.

Use Cases

Changing the way you do business in the tools you already use.

  • Product Management
  • Marketing
  • Sales
  • Customer Success
Product Management

Uncover the features that makes you sell, or churn

Discover which features are most commonly adopted and how they perform in terms of getting customers into a given lifecycle stage.


Convert more leads through hyper-personal automations

Target the right audience at the right time with the right message.

Your existing automations get power-boosted with customer engagement metrics, segments and personas, resulting in bottom-line more conversions.


Detect which leads are hot.

Sell more with less effort.

Stop wasting time on unqualified leads.

Make successful sales calls knowing which personas and segments your leads fit in, and how engaged they are on your platform.

Customer Success

Monitor product adoption and health. Reduce churn, proactively.

Keep track of each individual user and account’s health scores, and see how they adopt to key features. Identify those who are at risk of churning, and pro-actively act on them.

Explore now

Book a meeting with one of our experts

…and let’s get you started.

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Free stuff!

Grab our latest eBook

Series 101 — What’s a CDP and why you most probably need it

A complete guide on managing and processing customer data and why it’s so important for your business.