Convert more through hyper-personal automations

Target the right audience at the right moment, with the right message. Discover which channels, campaigns and content make visitors convert, and leads buy.

Use these marketing attribution insights to get your existing automations power-boosted with relevant lead engagement metrics.
CDP for marketing
Jorge Urios
Co-founder & CEO
We run drip email campaigns, social retargeting and persona-based programs with dynamic content. By having seeding these campaigns with buyer personas and health scores, we see a stagering 17% conversion rate increase.

Understand your customer journey provides a clear view on which channels, campaigns, ads, blog articles, web pages, emails, and other content, are most relevant in attracting, retaining and converting both users and accounts.

Lead sources marketing use case

Convert more with hyper-personal automations

In each stage of the funnel, provides you actionable intelligence about each individual customer, from health and qualification score, over smart segments and personas, to lead qualification.

Advanced user and account triggers, in near-real-time

Each single user interaction is analysed and triggers user and account properties to be re-computed, thus your leads get instantly re-qualified and re-sync’ed to your marketing stack. All typically within a few seconds.

Account triggers
Sales Scores

Engagement-based segments and personas, everywhere

Build powerful personas from channel, ad, web-, blog- and help-site interactions, and create meaningful segments. Use those segments and personas seamlessly throughout your marketing stack.

The single unified source of truth, in all your tools

By unifying customer data from website, apps and mobile, from very first website visit till last interaction, you now can create automations with 360-degree holistic data on each account, and on each user.

single unified source of truth

Popular use cases

Changing the way you do business.

Send individual personalised messages right when key actions happen on key moments
Segment your leads, per interacted web-, blog- and help-pages, and ad campaigns.
Retarget leads for those ads on those channels that has proven most impact
Detect new channels & ads; and normalise them into individual actionable customer intelligence
Set up
in under one hour

Book a meeting with one of our experts and let’s get you started.

Get Started 
Connect Sources
One-click integration with your HubSpot, Salesforce, Stripe, Zendesk, Segment, Intercom, and many more...
* Native connection to your SaaS platform, requires SDK integration.
Analyse Influx
Monitor incoming data and events, and enjoy a 360-holistic view of your customers. See which features, content and interactions are most relevant to reaching lifecycle stages.
* No coding required.
Build Intelligence
Use gathered attribution insights to define rules for health profiles, buying signals, upsell moments, churn detection, buyer personas and other segments and signals.
* No coding required.
Sync Destinations
Set up destinations, and sync customer data and -intelligence to custom fields, making them actionable throughout your workflows.
* No coding required.
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